"Inside the NBA" regularly draws 1-2 million viewers for its pre, mid, and post-game analysis. This is significantly higher than the ratings for most cable news networks'
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Without a doubt, viewers enjoy "Inside the NBA" because of the co-hosts' friendly banter and charisma. Sir Charles Barkley is arguably the pillar of that charisma.
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On "The Pat McAfee Show," Charles made the following statement about the massive payments people have made to join the controversial Saudi-backed golf league:
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I don't pass judgement on others. If you gave me $200 million, I'd kill a relative. I'm not kidding.
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He claimed that Phil Mickelson received $200 million and Dustin Johnson received $150 million. I'll kill a man for $150 million.
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Charles' flirtatious approach to LIV Golf was not entirely unintentional. Charles has three seasons remaining on his current five-year, $30 million deal with TNT.
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If TNT does not renew its contract with the NBA (due to a bid from Amazon or Apple), Charles will be the leading free agent for the 2025 season, with the rights.
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Shaq and the other hosts are either already locked in or have little leverage. So TNT now portends a bright future.
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All they have to do now is avoid losing the NBA in three seasons. Otherwise, we've got Charles, Shaq, Kenny, and Ernie to weigh in on tennis, pickleball, or drone racing.